JULY 2019
HOW TO
WORDS ANTONIO JOSE GALAURAN
TELL
BETTER
STORIES
CREATE INSTAGRAM STORIES
LIKE A PRO
INSTAGRAM STORIES HAS
become a staple for cybernauts
since its integration into the
popular networking site.
Businesses use it to promote their
brand and products, celebrities
and companies utilize it to update
their fans and followers, while the
rest of us use it to connect and
share our lives to the people we
know and love.
Whether you’re using Stories for
business, branding, or personal
use, here are some tips and tricks
you may consider to make your
IG Stories stand out.
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- MENTION A FRIEND
Virtually let friends or fans
know how much you had
fun in that last life event
you shared by mentioning
them. When uploading, just
type “@” followed by the
username of the person
you wish to tag. Mentioning
someone automatically
alerts them with a push
notification in the Direct
Message (DM) window.
Alternatively, you can also
repost stories you are
mentioned in by simply
tapping on the “Add This to
Your Story” hyperlink found
on top of your tagged photo
on the DM window.
- CURATE STORIES’
STYLING WITH THIRD-
PARTY APPS
Third party apps can enhance
your Stories’ aesthetics
beyond the boundaries of IG’s
go-to text-, color-, and font-
editing features.
Adobe Spark Post
(iOS, Android), PicPlayPost
(iOS, Android), and Unfold
(iOS, Android) are some
notable apps that can
transform ordinary images
to a la scrapbook collages
or graphic art. Hype Type
(iOS), meanwhile, is another
interesting app that can add
animated text overlays and
effects to your Stories.
- ENHANCE VIDEO
CONTENT
Remember: extremely
lengthy videos produce too
many stories. In effect, this
could bore your audience
and get them skipping
your posts altogether.
Our recommendation:
trim down long videos to a
concise length, and consider
enhancing the color and
exposure for a better viewing
experience. You may count
on apps like InShot (iOS,
Android) and FilmoraGo (iOS,
Android) to do the job.
4. USE INTERACTIVE
STICKERS
Want more engagement with
your followers? Maximize the
stickers menu found on top of
the interface. You can select
from a variety of options—
throw a poll, ask a question,
pop a quiz, or have your
audience rate your post with
a slider icon. Then, simply
wait in excitement how they
will respond.