boatinternational.com• 052019
hat would
leadaworld-
famousand
successful
boatbuilder
with 150
yearsofhistorytochangeits
name?InthecaseofCheoyLee,
it’stomakeyoutakenoticethatits
newlineofCLYachtsaren’tyour
dad’s(orgranddad’s)CheoyLees.
With theintroduction ofCL
Yachts,CheoyLeeisreachingfor
aclienteleofyoungerownerswhousetheirboatsdifferently.Onelookat
thechicandcontemporarystylingoftheCLB72,withitslargewindowsand
brightinterior,andyouknowthatthisisayachtfortoday.
TheCheoyLeenamehasn’tgoneawaythough,andPanuVirtanen,vice
presidentofsalesforCLYachts,isquicktopointthatout.“Thisisabrand
ofCheoyLeethatcombinesperformancewithfamilyamenities,”hesays.
Toachievethisnewstyle,CLYachtsstartedwithablanksheetofpaper,
although,withdecadesofownerinput,itknewwhereitwantedtogo.
NavalarchitectHowardApolloniomanagedtodancelightlyonasword’s
edgetogivethebeamyCLB72achicandcleanprofilewhilemaintaining
theCheoyLeeDNA.HisordersfromBut-YangLo(BY),vicepresidentof
CheoyLeeShipyardsNorthAmericaandfourthgenerationofthefamily
thatownstheyard,wereclear.
W
CLYachts
startedwitha
blankpieceof
paper–butit
knewwhereit
wantedtogo
PLACEINTHESUN
Thoughtfuldesign
touchesinclude
drinkholdersinthe
flybridgetablesand
abackrestonthe
aftcouchthatflips
soseatingcanbe
forwardorrear
facing,allundera
substantialhardtop
thatprotectsguests
fromtheelements.
Sunseekerscan
baskontheforedeck