Boat International – August 2019

(C. Jardin) #1
inspiration.Hedidalotofthelegworkandwewere
finallyabletopullthattogetherandgetitopen.”
Theyreformulatedtheidea,measuredupthe
spacetheyneededandfinallygotapprovaltobuild
thewheelattheveryendofapierthatthefamily
owns.Pier 57 isafunfamilyplacewithsouvenir
shops,eateriesandatouristattraction,knownas
MinersLanding.“It’safestivalmallsotospeakand
wehaveeverythingonitfromretailgiftshops,a
merry-go-roundandthewheel.There’salsofine
dining,moderatedining,fastfoodandabakery;
webakeourownbreadsandmakeourownice
cream,”Griffithsays.
Seattle has no shortage of attractive
neighbourhoods,butitswaterfrontneededsome
attentionafewyearsbackandthewheelhelped
kick-startachange.“It’shelpedrevitalisethe
waterfront,”hesays.Atthetime,Seattlewasinthe
midstofamajorinfrastructureprojectthatcutoff
thecityfromitsshoreandGriffithbelievedthis
eye-catchingattractioncouldhelpdrawpeopleback.
Hislifeisverymuchtiedtothatparticulararea,
whichiswherehebeganhiscareerinthemid-1960s.
HewasborninCaliforniabutmovedtoSeattlewith
hisfamilywhenhewasveryyoung.Hebeganwork
early–“Istruggledthroughhighschool,”hesays.
Hisfirstjobwasinsalesforachemicalcompany,but
hehadanentrepreneurialstreakandstartedan
advertisingagency.Then,fromamentorwhotook
alikingtotheinquisitiveyoungman,Griffithlearned
hecouldmakemoneysellingsalvagedcargoand
openedastorenamedSalvageMart(Martstandingfor
marine,air,railandtruck).Veryearlyon,hefiguredout
that“inordertobesuccessfulyouneedtodiversify”.
Griffithbegansupplementingthecargosalvagewith
othermerchandiseandthestorebecameknownas
PiratesPlunder.
Thewivesoflocalhalibutfishermenandtheway
theypreparedandcookedfishgavehimanotheridea.
“Theyputthisbigsteelboxonthesidewalk,filleditwith
sandandbuiltanalderfireinitwithagrateontop.They
laidthehalibutontopinfoilandsmokeditoveralder,”
herecalls.“AndIthought,‘That’sagreatidea.’”
Prettysoonhewasintherestaurantbusinessaswell.
Additionalconceptswereinspiredbyhisboating
experiencesinthePacificNorthwest,wherehe
regularlymetupwithfriends.Theywouldsettrapsor
linesandsharecrab,mussels,clams,oysters,salmonor

“That’sthefun thing aboutwhat
wedo.You seesomething different
and thenyouput your
own imaginationtothat”

Griffithwaitsonboard
CrabPotinAlaskato
receivefreshlycaught
crabfromhissonTroy
(left).Below:hisMiners
LandingmallinSeattle.
Bottom:theskylineof
hishomecityofSeattle

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