WHAT’S YOUR SECRET TO
MAKING A LIVING
I have run my own business for the last 14
years. It is essential to have clear goals along
with a detailed plan for achieving these. I
work with yearly, weekly and daily planners
and have a promotional plan running
concurrently to ensure events are effectively
communicated. I try to keep on top of book-
keeping and work with an accountant who
ensures I meet all my legal deadlines. I also
make a conscious effort to be kind, friendly
and respectful to everyone I meet.
WHAT’S YOUR NICHE
I work with athletes who have muscular
restrictions in their bodies caused by
repetitive movements in their chosen sport. I
mostly work with youth academy players at
Everton Football Club, however, I have also
taught professional dancers and several
Olympians including cyclists, swimmers and
runners. I am passionate about teaching
time-honoured yoga techniques to athletes
to help them move better, feel better and
perform better.
WHO DO YOU ADMIRE
I admire the athletes I teach. Many of them
are teenagers and the self-discipline and
dedication they demonstrate on a daily
basis is inspirational. I have learned to listen
keenly to their comments and feedback; they
have taught me a lot! I also admire Sarah
Ramsden, for raising the profile of yoga in
sport, and for keeping standards high.
WHAT’S NEXT FOR YOU
I’m currently studying an MSc in psychology
with a specific interest in positive psychology.
Self-compassion and developing positive
MyYogaBiz
Tips from the experts to
help you grow the yoga
business of your dreams.
daily habits such as mindfulness and
gratitude can improve your outlook on life,
reduce anxiety and boost your mood. I hope
to share what I learn with the students I
teach. Also, I hope to see more academic
research into the benefits of practicing yoga
and positive psychology within sport and the
wider population.FUTURE TRENDS
Mindfulness is a huge buzzword at the minute.
Scientific research is proving it can reduce
anxiety and boost mental wellbeing. For me,
yoga and mindfulness are one and the same.
I hope yoga continues to grow as a vehicle
for teaching mindfulness and that more
communities benefit from its results.Written and compiled by Claudia Brown
(yogabyclaudia.com)This month’s mentor: Sheila
McVitty, 47, Yoga for Athletes Ltdom actions