om mind
Sundays
FRANCESCA MAGNANI REPORTS
FROM NEW YORK CITY, WHERE
ONE NAIL BAR CHAIN HAS
PARTNERED UP WITH A LOCAL
MEDITATION PROVIDER (ONE THAT
FEATURED IN OM LAST MONTH)
TO OFFER CUSTOMERS MORE
THAN JUST A MANICURE
These salons are ubiquitous here.
Absolutely everyone goes to get
their nails done. Imagine my surprise
then when I recognised the voice of
Inscape’s narrator there. So, I asked
the owner and she said yes they do
partner up with meditation centres. I
went in not knowing what to expect,
but in fact it seemed the best use
of an app (Inscape had told me
about thier app when I went to try a
session there). It seems like a good
way to bring awareness to an activity
that might be considered superficial.
dearsundays.com
Photos: Francesca Magnani
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Om_yoga_advert_half_Oct17.indd 1 12/10/2017 14:20