60
Off The Record With WE chat to
musicians making
waves in the SA
music scene!
BYELBROIDESPOTLIGHT
INTERVIEW
Alex Caige
H
E’Soneofthemost eclectic
radio personalitiesinSouth
Africatoday.Aspartofthe
947 BreakfastClubteam,Alex
brightensupthedayofsomanySouth
Africans.Wegetupcloseandpersonalwith
thestar to seewhat makes himtick.
You’vehadquiteanexcitingjourneyinradio.
Wheredidyourpassionforthemedium
begin?
OnmywaytoschoolI usedtolistentothe
RudeAwakeningwithJeremy Mansfi eldand
that would bealittlemorningentertainment
formeandmyfamily.ButwhatI can
remembermorewasthefactthatI hadan
20h00curfewtogotobedwhileinschool,
andwhenIwent to bedIwould have alittle
radio that Icould putonreally softlynext
tomybedandlistentothenightshowwith
RevinJohn, andI toldmyselfonedayI want
to doexactly that –entertain people.
InthedaysofInternetstreamingand
podcasting,whydoyouthinkradioisstillso
populararoundtheworld?
Haveyouseendatacharges?Kidding!
Let’s start offwiththemisconception
thatterrestrialradioinSouthAfricais dying.
It’s not!InSouthAfrica, FMradio issti ll
oneofif notthemostpowerfulmediums
to get informati onacross to thepublic.
Yes, podcasti ng is becoming prevalent as