indonesia tatler. july 2019 115
SPOTLIGHT | LIFEThe Wheel Thing
TDA Luxury Toys stands out from other luxury car
dealerships thanks to its attention to detailamborghini, ferrari,
Rolls-Royce, Bentley,
Porsche, Range Rover,
and hot chocolate: all the
best in town are laid out
especially for The Djakarta
Automotive (TDA) Luxury
Toys’ customers one evening. The high-end
car dealer was established in 2009 and has
since innovated in its marketing strategy to
increase sales activity and selling rates on all
of its luxury cars. Many of its VIP customers
only use their after-office hours to enjoy the
cars available at TDA’s showroom, so TDA
serves the town’s best hot chocolate after
6pm for customers to enjoy while relaxing.
To better accommodate its customers,
TDA Luxury Toys also opens for longer
operational hours: from 9am to 9pm every
day. Customers then can spend more time
talking shop in its luxurious and comfy
lounges while waiting for the traffic jam
to pass—the service is also a reflection of
its guaranteed availability and readiness toprovide VIP-level services. Many fellow auto
enthusiasts and collectors, under the Ferrari
Owners’ Club and Supercar Club Indonesia,
for example, can be spotted talking and
tinkering around TDA’s spacious areas
together.
Beyond its high-quality customer service,
and to maintain good personal relationships
with VIP customers, TDA holds many
special events to pamper and to entertain
potential buyers and owners. Not only does
it hold high-end events, but also charity
specials to benefit local organisations. One
of the most favourite events for customers
is Coffee and Breakfast time, which is held
every Saturday at 8am at the dealership.
Loyal, long-time customers even get their
own private party thanks to the VVIP
Privilege Events in the showroom to bond
over rare cars and their owners altogether.
Visit TDA Luxury Toys in South Jakarta
at Jl. Kramat Pela No. 31, or visit tda.co.id
to view the impressive range of autos on
offer.