The_Essential_Manager_s_Handbook

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278 / SPEAKING AND WRITING

High open rates:
more than 90
percent of texts
are opened and
read by recipients

Developing good email habits
Don’t check your email constantly. Check it at regular
intervals, such as first thing in the morning, once after
lunch, and again before going home. Be disciplined about
your email management. Aim to handle each message
just once. If it’s unimportant or irrelevant, hit the delete
key. If you spend more than three hours a week sorting

ESTABLISH A RESPONSE TIME
If you usually respond to email
messages immediately, people grow
to expect an immediate response,
and become annoyed if you differ
from this. The rule of thumb in
business is to respond to emails by
the end of the same day. If it’s really
urgent, use the telephone instead.

Tip


through junk mail, you have
a problem and need to
reorganize your system.
If a message is something
you’ll need to respond to,
decide whether to do it now
or later, when you will have
the time and information
you need. Once you have
responded, move the
message out of your inbox
and into an archive folder.

An inexpensive way
to reach out to
customers

Advantages
of text
communication

US_278-279_Using_Email_and_Texts.indd 278 30/05/16 3:04 pm

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