NEGOTIATING WITH POWER / 401
The fewer deadlines you are
pressed with, the more power
you have to wait and explore
opportunities for better deals.
The more skilled you are in the
art of negotiation, the more
power you have to produce
better joint outcomes.
Being well informed enables
you to support your arguments
and also to challenge the other
party’s arguments.
The party that has more resources—financial,
technological, or human—has more power.
The less badly you need the
deal, the more power you have
not to settle for it.
The more willing you are
to let go of your sunk costs
(such as financial and
emotional expenses), the
more power you have.
RECOGNIZE YOUR
TRUE POWER
Weak parties often
underestimate their own
power and overestimate
that of powerful parties,
so try to make an objective
assessment of the amount
of power you have.
Tip
US_400-401_Negotiating_with_power_1.indd 401 01/06/16 5:21 pm