Australasian Bus & Coach – May 2019

busnews.com.au May 2019 ABC^27

I

t is no secret that tourism

throughout Australasia is

big business and the bus

fraternity needs its coach

services to be at a level

of punctuality, cleanliness

and customer service that’s

second to none if it is to even

go anywhere near increasing

its slice of that cherry pie.

Competition is stiff, with rail

and road options for travellers

seemingly easier for them to

arrange and use at times. Just

get to a station or hop into their

cars and off they go...

So why book a ticket on a

coach or bus? Therein lies the

64-dollar question that we as

an industry have to fight against

day in, day out, as we do what

we can to woo as many punters

as possible over to our way

of thinking – making bus and

coach options not just their best

alternative to getting around

safely and conveniently, but also

making it their most logical one.

LONG-DISTANCE BOOM

In ABC issue 369 we talked about

the emergence of something

like the new luxury double-

deck Setra Topclass 500 S 531

DT, which we had on our cover,

and how something like it could

flip the notion that the coach

journey in any traveller’s holiday

experience was the arduous,