28 RADIOINK•COM MAY 6, 2019
THE TRUTH
ABOUT
RADIO FROM
INDEPENDENT
OPERATORS
Time to travel outside the big-
market radio footprints to find
out what small- and medium-
market operators are doing to
stay viable and competitive
in the ever-changing radio
landscape. Every year Radio
Ink looks for those operators
working to make a difference,
and a dollar, serving
those local markets and
communities.
Our experts this year are very
candid about their revenue
in 2018 and how they plan to
enhance those revenue streams
in 2019. They share with us their
“live and local” strategies and
how to compete with the big
guys. They take a critical look at
how they use new media, and
share their concerns about a
traditional broadcast stalwart:
radio in the car.
The combined stations
owned by the companies
and groups our seven panel
members represent don’t total
even one-eighth of the stations
sporting the iHeart brand.
From Minnesota to Mississippi
and from Indiana to Wyoming,
these radio veterans bring a
unique perspective on how
they make radio work outside
of the big box broadcasters.