Car India – May 2019

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HERE IS NO DENYING THAT BEING A CEO OR A
top business executive involves more than simply sipping
coffee while gazing wistfully out of the window of a high-rise
corner building. It is the same for Natasha who is the CEO
and co-founder of a design studio, Bent Chair, and the co-
creator of India’s most Instagrammable restaurant, Plum By
Bent Chair. To know what makes a good CEO and what is a
day like in the life of that CEO, we decided to meet Natasha
in her various life roles.
Since we are conducting this series in association with Hyundai Motor India,
who support lady drivers across the globe, we zeroed in on the Hyundai Creta
Sport in the beautiful Marina Blue shade that went well with a high-profile
personality. We also chose the Creta for its stylish yet free-flow design that has a
touch of femininity.
We started the journey from our office at Okhla to reach Westend Marg, which
is 15 kilometres away. Thirty-year-old Natasha always aspired to be an engineer
and manufacture something using technology. Coming from an entrepreneurial

http://www.carindia.in May 2019 CAR INDIA 25

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