Apple Magazine - Issue 420 (2019-11-15)

(Antfer) #1

Nike is ending a sales partnership with Amazon
less than a month after the athletic gear
company named an e-commerce veteran as its
new chief executive.


The company says it wants to create a more direct
customer experience, but the announcement
Wednesday is a setback for Amazon.


NIKE CALLS OFF PILOT PROGRAM WITH AMAZON ENDING DIRECT SALES
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