Convert-physical-book-v1.8

(itemelite) #1

  • INTRODUCTION

  • SIMPLIFY EVERYTHING

  • PART ONE: SALES FUNNELS

  • SALES FUNNELS SIMPLIFIED

  • THE QUICKEST PATH TO CASH

  • GETTING SALES ONLINE

  • OFFERS

  • PRICING

  • THE PITCH

  • BUILDING THE SALES FUNNEL

  • PART TWO: STRATEGY SESSIONS

  • WHY STRATEGY SESSIONS CONVERT

  • HOW TO SCHEDULE STRATEGY SESSIONS

  • CONDUCTING STRATEGY SESSIONS

  • PART THREE – WEBINARS

  • THE BASICS

  • EVENT-BASED SALES TRIGGERS

  • FINDING THE RIGHT TOPIC

  • THE RIGHT HOOK

  • PROMOTING YOUR WEBINAR

  • WHAT YOU’LL NEED

  • WEBINAR SETUP

  • LIVE OR AUTOMATED?

  • GETTING PEOPLE SIGNED UP

  • WEBINAR REMINDERS

  • THE PRESENTATION

  • YOUR PERFORMANCE

  • THE STRUCTURE

  • THE CALL TO ACTION

  • Q&A SESSION

  • ETIQUETTE

  • PREPARATION

  • CLOSING TIPS

  • THE REPLAY

  • THE WEBINAR REPLAY

  • REGISTRANT EMAIL LIST AUTOMATION

  • FEEDBACK

  • METRICS

  • WEBINAR AUTOMATION

  • SCALING WITH WEBINARS

  • FROM A SINGLE WEBINAR INTO AN EMPIRE

  • WEBINAR WARNINGS

  • NEXT STEPS

  • PART FOUR – SALES COPY

  • COPYWRITING

  • HEADLINES

  • THE PROBLEM

  • THE SOLUTION

  • CREDIBILITY

  • THE OFFER

  • THE GUARANTEE

  • THE CLOSE

  • VIDEO SALES LETTER

  • PART FIVE - EMAIL

  • BUILDING AN EMAIL LIST

  • CHOOSING THE RIGHT PLATFORM

  • LEAD MAGNETS

  • CREATING A LEAD MAGNET

  • LANDING PAGES THAT CONVERT

  • YOU’VE GOT A LEAD. NOW WHAT?

  • WRITING CLICKABLE EMAIL COPY

  • TURNING LEADS INTO SALES

  • GROW YOUR EMAIL LIST

  • RULE-BASED EMAIL AUTOMATION

  • EMAIL SEGMENTATION

  • WHY YOUR TRAFFIC ISN’T CONVERTING

  • RUNNING A PROFITABLE FLASH SALE

  • HOW TO SELL ANYTHING, FASTER.

  • PROMOTING AFFILIATE PRODUCTS

  • CONCLUSION

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