Elle USA - 11.2019

BEAUTY GENIUSES

LOCATION: Los Angeles

HOMETOWN: London

CLIENTS: Lucy Boynton, Sal-

ma Hayek, Natalie Portman

SIGNATURE STYLE: I come

from an art and fashion

background, so high-fashion

editorial has always been

my aesthetic.

MAJOR MOMENT: When my

work with Lucy Boynton

went viral. It was positively

thrilling and unexpected.

BEAUTY TRICK: I always

freehand linear eyeliner,

so I take a deep breath,

exhale, then hold my

breath again to steady my

fingertips. I usually gasp

when I’m finished.

UNEXPECTED ESSENTIAL: A

tiny teaspoon. I use it to curl

lashes on eyes that don’t fit

traditional curlers.

RED-CARPET SECRET: This

type of makeup needs to

endure hours of flash pho-

tography and social interac-

tions, often in challenging

environments. I prep

through careful layering.

LOCATION: New York

HOMETOWN: Gifu, Japan

CLIENTS: Lady Gaga, Joan

Smalls, Emma Stone

SIGNATURE STYLE: I don’t

think I would want one! I

love doing all types of nails.

MAJOR MOMENT: Madonna’s

Cleopatra-inspired black-and-

gold nails for the 2012 Super

Bowl. We just clicked. She has

been my client ever since.

MY BEAUTY SECRET: Cuticle oil

before bed. It helps with hang-

nails or nails breaking before

they have a chance to grow.

BIGGEST NO-NO: Nail clippers.

They cause your nails to

break and split! Instead, use

small nail scissors.

BEST ADVICE: Wear sunscreen

on your hands.

UNEXPECTED ESSENTIAL: A

rubber thimble. It helps with

opening polishes.

Known for her

quirky Instagram

moodboards—

featuring everything

from hamburger

buns to disco

balls—Baker creates

red-carpet makeup

looks that regularly

include graphic

shapes, bold colors,

and an alluring

amount of glitter.

POP ARTIST:

JO BAKER

MAXIMALIST MANICURIST:

NAOMI YASUDA

@missjobaker

@naominailsnyc

YASUDA’S HERO PRODUCTS: SALLY HANSEN

INSTA-DRI IN HEATHER HUSTLE ($4); LFN X

CIRCUMFERENCE DAILY CUTICLE OIL ($38);

SECHE VITE DRY FAST TOP COAT ($8).

ALEXANDRA SHIPP

LADY GAGA

EMMY ROSSUM

OLIVIA WILDE

Pearl-encrusted,

neon tie-dye, a single

nail pierced with a

gold hoop—nothing’s

too over-the-top (or

challenging) for

Yasuda to transform

into A-list nail art.

BAKER: PARIS JACKSON; SHIPP: JON KOPALOFF/FILMMAGIC; LADY GAGA: JENNIFER GRAYLOCK/GETTY IMAGES; YASUDA: FELIX KIM; NAILS: @NAOMINAILSNYC; WILDE AND ROSSUM: STEVE GRANITZ/WIREIMAGE; REMAINING IMAGES: COURTESY OF THE BRANDS. OPPOSIT PAGE WILLIAMS: AXELLE/BAUER-GRIFFIN/GETTY IMAGES; YEOH: FRAZER HARRISON/GETTY IMAGES; FRANÇOIS: COURTESY OF THE SUBJECT; NYONG’O: JOHN PARRA/GETTY IMAGES; STENBERG: NEILSON BARNARD/GETTY IMAGES; SMITH: RODEN ECKENROTH/WIREIMAGE; MCLEOD-VALENTINE: DANIEL D’OTTAVIO PHOTOGRAPHY; DERN: DIA DIPASUPIL/GETTY IMAGES; REMAINING IMAGES: COURTESY OF THE BRANDS.