ADVERTISEMENT FEATURE
FASHION
EDIT
WHAT THE WORLD
NEEDS NOW
A RUBBISH
FASHION BRAND
Is it possible to have a sustainable and
ethically focused fashion brand without it
beige-ing your look or breaking the bank?
YES, say hello to TOBEFRANK, designed
for people who want to know exactly what
they’re wearing but who still love fashion.
Denim, T-shirts and leather, developed
from creatively sourced sustainable
fabrics such as recycled fibre, weed dyed
cotton, vegetable leather, zero water
technology washing and compressed
apple juice waste.
As well as creating clothing from fun
stuff like plastic bottles and landfill,
TOBEFRANK also run a charity called
TOBEFRANK FOUNDATION, founded
to help the people in the supply chain
and their surrounding communities. They
pay living wages, implement important
training for personal and professional
development and support projects
including women’s empowerment in the
workplace and gender equality initiatives.
To us, sustainability is creating a stable
way of living and working which does not
limit our own goals of development and
progression and looks after the world for
our future generations.
So, when fashion is done properly, then
it is sustainable. It doesn’t mean banning
all clothes and living in a cave (as this isn’t
actually sustainable).
We’re not perfect. But we’re learning
everyday how to make the world a better
place through fashion.
TBFUK.COM
@TOBEFRANKUK