42 ELLECANADA.COM
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THE SCENE AT THE Italian embassy in Paris is
straight out of a movie, with all the grandeur and pomp
one would expect at a launch party being held at the end of
the Haute Couture shows. Overlooking a well-manicured
garden, the 18th-century building is playing host to a bevy
of celebrities and fashion players, complete with a pasta
bar, champagne on tap and numerous extravagant floral
displays. It’s a big celebration for a heady, larger-than-life
perfume. Valentino Donna Born in Roma is a multi-
faceted scent that reimagines what a woman’s fragrance
should be like. With a comforting woody base and a trio
of jasmine flowers at the heart, the perfume plays with the
idea of past and present and what it means when tradition
crosses paths with a generation that doesn’t believe in rules.
Valentino rewrites tradition for
a new generation.
Perf u me
Playground