Business Spotlight 08.2019

(Nancy Kaufman) #1

10 SKILL UP!


IN CONTEXT

Future opportunities


On these pages, we provide some key phrases and expressions you
might need for discussing funding and IPOs in more detail.

The SiTuaTion:
Ron has a meeting with Craig
to discuss his business plan in
more detail.


  1. Real potential?
    Ron: How many people does
    your company employ?
    Craig: We have a headcount of
    seven.
    Ron: What is your ambition for
    the company?
    Craig: We want to be the go-to
    company for special meals — for
    hospitals, schools and companies.
    Ron: What is your average order
    value per customer?
    Craig: For hospitals, between
    €12,500 and €15,000.
    Ron: If you had the funding, what
    would your turnover be next
    year? Could you tell us that?
    Craig: Of course. I predict €3.5
    million with a net of €500,000.


go-to company US ifml.
, (das) Unternehmen Nr. 1
headcount , Belegschaft
predict sth. , etw. prognostizieren


  1. Scaling up
    Ron: Where could you go in
    terms of scaling this?
    Craig: We’re continuously ex-
    panding our product range. We
    want to scale up our operations
    in a way that continues to gener-
    ate profits.
    Ron: What are your gross profit
    margins?
    Craig: We have a gross profit mar-
    gin of 49 per cent.
    Ron: How much do you need to
    deliver your forecasts?
    Craig: We’ve set a target of
    €300,000. We’re offering ten per
    cent of our business in exchange
    for funding.
    Ron: How will you use the pro-
    ceeds of your fund-raising?


deliver sth. , hier: etw. erfüllen
in terms of , in Bezug auf
scale sth. , etw. dimensionieren
scale up sth. , etw. ausbauen
Illustration: Bernhard Förth
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