data-architecture-a

Fig. 10.1.1 Nonrepetitive data.

The nonrepetitive data found in big data are called “nonrepetitive” because each unit of
data is unique. Fig. 10.1.2 shows that each unit of data in the nonrepetitive environment
is different from the preceding unit of data.

Fig. 10.1.2 Great differences.

There are many examples of nonrepetitive data in the big data environment. Some of the
examples include the following:

E-mail data

Call center data

Corporate contracts

Warranty claims

Insurance claims

It is possible for two units of repetitive data to actually be the same. Fig. 10.1.3 shows
this possibility.

Chapter 10.1: Nonrepetitive Data