Accounting Business Reporting for Decision Making

(Ron) #1

350 Accounting: Business Reporting for Decision Making


2015 42.79%
2014 47.71%

2015 15.56%
2014 15.08%

2015 4.16 times
2014 4.09 times

2015 61.62%
2014 65.73%

2015 34 times
2014 21.65 times

Liquidity (current ratio)
2015 1.62 times
2014 1.64 times
Liquidity (quick ratio)
2015 0.36 times
2014 0.34 times

2015 8 days
2014 7 days

2015 3.74%
2014 3.69%

2015 60 days
2014 59 days

2015 16.52%
2014 16.47%

2015 21.86%
2014 21.70%


Expense
ratios

Current asset
turnover

Current ratio
and
quick ratio

Prot margin

Return on
assets Leverage

Return on
equity

JB Hi-Fi
nancial
performance
and position

Asset turnover

Gross
prot
margin

Days
inventory

Days
debtors

Debt ratio

Interest coverage ratio

FIGU R E 8 .12 The interrelationship between ratios using JB Hi-Fi Ltd as the example

Ratio analysis, in conjunction with other considerations, is an important input to the process of val-


uing an entity or business. Analysts’ reports, prepared to inform investors’ investment decisions and


other user decisions, always refer to the financial analysis that has been conducted on the entity as well


as other factors that influence the likely success of the entity in the future. The reality check ‘JB Hi-Fi


profit falls, earnings outlook subdued’ presents a report summarising JB Hi-Fi Ltd’s financial position


and performance after the first six months of 2015.


REALITY CHECK

JB Hi-Fi profit falls, earnings outlook subdued
JB Hi-Fi has reported a small fall in first-half profit, posting $88.5 million of net earnings in the six
months to December. That was down 1.9 per cent on the same period last year, despite a 1.3 per cent
rise in total sales, an 11 basis point rise in gross margins and a 1.8 per cent increase in gross profit.
However, comparable store sales were down 0.7 per cent, showing that it was only the opening of new
stores driving the modest revenue growth.
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