CHAPTER 11 Costing and pricing in an entity 469
driver (but not necessarily the underlying cost) will be burdened with a higher proportion of indirect
costs. This may lead to the entity making incorrect decisions. For example, if cross-subsidisation has
caused incorrect measures of product profitability, an entity might attempt to boost sales on the more
profitable product by allocating more of the advertising budget to promote sales. However, this could
lead to the promotion of a product that is less profitable due to the incorrect allocation of indirect
costs.
Resource drivers are factors that measure resource consumption by activities. Such drivers enable
costs to be assigned to activities. For example, the accounting system will have costs collected in
accounts for electricity, rent, rates, salaries and so on. In the case of electricity, costs may be allocated
to activities based on kilowatt hours and rent based on the metres of floor space where the activity
takes place. Activity drivers are then used to assign the costs from the activities to the cost object.
Activity drivers represent the attributes of the individual activities and recognise that factors other than
volume cause indirect costs to be used by cost objects. For example, rather than using machine hours
as the cost driver, further investigation of the processes might reveal that other factors cause the con-
sumption of indirect costs. Such factors could be the time taken to set up the machine, the number of
machine set-ups, the type of labour used, or the type of material or packaging used. Cross-subsidisation
is addressed by using activity drivers, as the indirect costs are allocated to the cost objects that make use
of that particular activity.
When developing a costing system based on activities, reference to an activity hierarchy can assist
in identifying the most appropriate type of cost driver. The activity hierarchy is a framework that
describes how indirect costs change with various activities. For a manufacturing entity, the hierarchy
would include:
- unit level costs — costs incurred for each unit of output (e.g. the cost of electricity to operate machines)
- batch level costs — costs incurred for the benefit of a group of products simultaneously (e.g. the cost
of setting up machines to manufacture batches of product)
- product level costs — costs incurred for the benefit of a specific product family (e.g. the cost of
designing specific products)
- facility level costs — costs incurred for the benefit of the entire entity (e.g. the cost of operating the
entity’s headquarters).
The activity hierarchy shows that a volume driver would be appropriate only for a unit level cost.
The specific levels in the hierarchy can be adapted to suit the characteristics of individual entities. For
example, an entity might identify customer level costs to recognise costs associated with specific cus-
tomers. Such costs could include specialised equipment or dedicated staff.
DECISION-MAKING EXAMPLE
Selection of appropriate allocation base
SITUATION Multi-million dollar properties backing onto Palm Beach have experienced severe erosion
due to storms and king tides. Some properties have the potential to be completely swept away. The
Gold Coast City Council has a potential repair bill of more than $20 million to stop the properties
being washed into the ocean. Properties will be protected by the construction of artificial reefs and
the restoration of sand dunes. The council will have to find these funds from its budget, which is
partly met by rates paid by local property owners. The question arises how should property owners
contribute towards the repair work?
DECISION Given the potential safety risk, the Council would not be able to ignore this situation.
However, funds would need to be found to pay for the repair work. If the council were to raise the
funds by increasing the annual rates, then the question arises as to how best to do this? Options
available to council would include: a standard levy for all ratepayers; a levy for affected property
owners only; a levy based on property values (either market value or purchase cost); or a different levy
for commercial, residential and vacant land property owners.