Vanity Fair UK - 10.2019

VANITY FAIR PARTNERSHIP

Redefined

EYES

Meet La Prairie’s latest magic potion: an eye-opening

dual-formula serum that will transform delicate skin

Word s by

JESSICA BURRELL

Redefines the entire

eye contour

Visibly reduces

the appearance of

crow’s feet

Lifts and tightens

upper lids

Reduces the look of

fine lines

Makes eyes appear

more youthful

Minimises the look of

under-eye bags

 W

hen it comes to innovation,
few skin care brands lead
the charge quite so elegantly
as La Prairie. Utilising years of cutting-
edge Swiss science, the focus of La
Prairie’s latest formulation is to “redefine
the gaze”. The skin surrounding eyes is
the thinnest and most fragile on the face,
meaning it is often the first to show signs
of ageing. To counteract this, Skin Caviar
Eye Lift is a serum that offers unique
eye-opening effects, diminishing under-
eye bags and puffiness, reducing the
visibility of crow’s feet and helping to
redefine the eyebrow area. The secret
behind these miraculous effects is a
unique dual formulation; the serum
contains one formula encapsulated in La
Prairie’s iconic caviar beads and
one gel-cream emulsion. The two key
active ingredients are La Prairie’s
Exclusive Cellular Complex and
Caviar Premier, both of which utilise
biotechnological research to re-energise
skin cells and leave the entire eye area
looking youthful and revived.

Launching August 12 (exclusively at
Harrods from July 29); laprairie.co.uk

KEY BENEFITS

 W

hen it comes to innovation,
few skin care brands lead
the charge quite so elegantly
as La Prairie. Utilising years of cutting-
edge Swiss science, the focus of La
Prairie’s latest formulation is to “redefine
the gaze”. The skin surrounding eyes is
the thinnest and most fragile on the face,
meaning it is often the first to show signs
of ageing. To counteract this, Skin Caviar
Eye Lift is a serum that offers unique
eye-opening effects, diminishing under-
eye bags and puffiness, reducing the
visibility of crow’s feet and helping to
redefine the eyebrow area. The secret
behind these miraculous effects is a
unique dual formulation; the serum
contains one formula encapsulated in La
Prairie’s iconic caviar beads and
one gel-cream emulsion. The two key
active ingredients are La Prairie’s
Exclusive Cellular Complex and
Caviar Premier, both of which utilise
biotechnological research to re-energise
skin cells and leave the entire eye area
looking youthful and revived.

Launching August 12 (exclusively at
Harrods from July 29); laprairie.co.uk

KEY BENEFITS