Do the media work? 253
In sum, reporting on politics requires reporters to move beyond “just the facts.” They
must choose what to report on, how to describe the news, whether to reveal secrets, and
which sources to rely on. Moreover, events do not always speak for themselves—they
require interpretation. The fact that conservatives and liberals consult very different
media sources (as shown in Table 7.1 on page 240) suggests that conservatives and
liberals see different media sources as trustworthy, and that they are well aware of
framing, filtering, and potential bias and choose their media sources accordingly. Given
the vast array of political coverage in modern America, even if we take potential biases
as well as filtering and framing into account, virtually all of us can find several sources
that we consider reliable, if we take the time to search for those sources.^33
Do the Media Work?
In a democracy, the media’s role is to provide citizens with information about
politicians, government actions, and policy debates. It is easy to argue that the media are
falling down on the job: surveys taken in recent years show that substantial percentages
of Americans believe that voter fraud is a major problem, that a third of the federal
budget is spent on foreign aid, that America is no longer the preeminent military power,
and that undocumented immigration is on the rise. In fact, all of these statements are
false (in fact, foreign aid spending is only about 2 percent of the federal budget).
Claims of ideological bias do not explain these shortcomings. The central finding
of the political science literature on media effects is that systematic bias is hard to
find. In the 2016 election, for example, the press gave considerable attention to vulgar
comments about women that Donald Trump made in an Access Hollywood tape. But
these stories did not appear because reporters and editors are hard-core liberals
(or Democrats) who wanted to destroy Trump’s chances of getting elected. Rather,
coverage was driven by public attention to the scandal and by reporters’ belief that
the comments were an important signal of how Trump would behave as president.
Moreover, the same reporters and editors also gave considerable attention to Hillary
Clinton’s use of a private e-mail server while she was secretary of state, and to her
taking time off during the campaign because of pneumonia. Thus, insofar as the public
is misinformed, the reason is not a lack of coverage or biased coverage of events.
Lack of Citizen Interest
In part, the media’s apparent failure to create a well-informed citizenry is driven by a
lack of citizen interest. As we discussed in Chapter 6, the average American has a fairly
low interest in politics, and only a small percentage of Americans care enough to take
ASSESS WHETHER THE
MEDIA FULFILL THEIR ROLE
IN AMERICAN DEMOCRACY
Americans often demand that journalists give “just the facts and all the facts” about
politics and public policy. Most of the time, however, what looks like biased reporting
is a journalist trying to make sense of a complex world. The act of reporting requires
decisions on which stories matter, which facts deserve mention, and how events should
be interpreted. To say that you don’t like how a journalist resolves these decisions
doesn’t mean that he or she is pushing a particular political agenda.
“Why
Should
I Care?”
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