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to scandal. But Lamb, who took moderate positions on issues such as gun control, was
widely regarded as the stronger, more energetic candidate. Under these conditions,
Republican voters might well have seen Lamb as someone who would do a better job
protecting their district’s interests, and supported him on that basis.

Setting the Stage


On the day after an election, candidates, party officials, and interest groups all start
thinking about the next election cycle. They consider who won and who lost the
election, which incumbents look like safe bets for reelection and which ones might be
vulnerable, who might retire soon or run for another office in the next election, and
whether the election returns reveal new information about what kinds of campaigns or
issues might increase voter turnout or support.
These calculations reflect the costs of running for office. Challengers for House and
Senate seats know that a campaign will consume at least a year of their time and deplete
their financial resources. Presidential campaigns require even more money and effort.
If a potential challenger already holds elected office, such as a state legislator running
for the House or a House member running for the Senate, that person may have to give
up his or her current office to run for a new one.^17
Party organizations and interest groups also face time and money constraints both
in recruiting candidates and in discouraging some people from running. They do
not have the funds to offer significant support to candidates in all 435 congressional
districts, in 33 or 34 Senate races, and in a presidential contest.^18 So which races draw
their attention? The answer depends on many factors, including how well incumbents
did in the last election, how much money those who won have available for the
next election, whether party affiliation in the state or district favors Republicans or
Democrats (and by how much), and whether the newly elected officeholders are likely
to run for reelection.
Party committees and candidates also consider the likelihood that incumbents
might retire, thereby creating an open seat. In the run-up to the 2018 election, some
senior citizen legislators such as Senator Orrin Hatch (R-UT, 84 years old) announced
their retirement, as did younger incumbents who planned to run for another office,
became embroiled in a scandal, or decided to retire from politics. Open seats are of
special interest to potential candidates and other political actors because incumbents
generally hold an election advantage.^19 When a seat opens up, candidates from the
party that does not control the seat know that they may have a better chance to win
because they will not have to run against an incumbent. The incumbent’s party leaders,
in turn, have to recruit an especially strong candidate in order to hold the seat. Thus, in
an election in which a relatively large number of members of Congress choose to retire
(as did Republicans in 2018), the party with fewer retirements is in the better position
because it has fewer open seats to defend.
Presidential campaigns also take incumbency into account. Virtually all first-
term presidents run for reelection. Potential challengers in the opposing party
study the results of the last election to see how many votes the president received
and how this support was distributed across the states to determine their own
chances of winning against the incumbent. Candidates in the president’s party
make the same calculations, although no sitting president in the twentieth century
was denied renomination. Nonetheless, some presidents (Harry Truman in 1952,
Lyndon Johnson in 1968) retired because their chances of being renominated were
not good, while others (Gerald Ford in 1976, Jimmy Carter in 1980) faced tough
primary contests.^20

open seat
An elected position for which there is
no incumbent.

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