Michael_A._Hitt,_R._Duane_Ireland,_Robert_E._Hosk

(Kiana) #1

C-236 Part 4: Case Studies



  1. Helm.

  2. Helm.

  3. Matt Egan, “Starbucks Might Buy a Stake
    in SodaStream,” CNN Money, April 23,
    2014, http://money.cnn.com/2014/04/23/
    investing/sodastream-starbucks/
    (accessed Jun. 1, 2014).

  4. Leslie Brodie, “Starbucks CEO: We’re In
    Early Stages of Growth,” CNBC, June 27,
    2013, http://www.cnbc.com/id/100850266
    (accessed Jun. 1, 2014).

  5. Starbucks, 2014 Annual Meeting of
    Shareholders, http://news.starbucks.
    com/2014annualmeeting/howard-schultz-
    2014-shareholders-speech (accessed
    Jun. 1, 2014).

  6. http://news.starbucks.
    com/2014annualmeeting/howard-
    schultz-2014-shareholders-speech.

  7. Schultz, 326.

  8. Clair Cain Miller, “A Changed Starbucks.
    A Changed CEO,” New York Times online,
    March 12, 2011, http://www.nytimes.
    com/2011/03/13/business/13coffee.
    html?pagewanted=all&_r=0 (accessed
    Jun. 1, 2014).

  9. Starbucks annual report, 2013.

  10. Ted Cooper, “Wall Street Won’t Tell You
    About the Starbucks Magic Bullet,” The
    Motley Fool, March 5, 2014,


http://www.fool.com/investing/
general/2014/03/05/starbucks-magic-bullet.
aspx (accessed Jun. 1, 2014).


  1. http://www.fool.com/investing/
    general/2014/03/05/starbucks-magic-
    bullet.aspx.

  2. Clare O’Connor, “Starbucks and Nike Are
    Winning Instagram (and Your Photos
    Are Helping),” Forbes online, February
    13, 2014, http://www.forbes.com/sites/
    clareoconnor/2014/02/13/starbucks-
    and-nike-are-winning-instagram-and-
    your-photos-are-helping/ (accessed
    Jun. 1, 2014).

  3. “New Starbucks Opens in Rest Room of
    Existing Starbucks,” The Onion, June 27,
    1998, http://www.theonion.com/articles/
    new-starbucks-opens-in-rest-room-of-
    existing-starb,560/ (accessed Jun. 1, 2014).

  4. Starbucks, “Global Responsibility Report
    Goals & Progress 2013,” http://www.
    starbucks.com/responsibility/report
    (accessed Jun. 1, 2014).

  5. Leslie Patton, “Starbucks Schultz Urges
    Fellow CEOs to Halt Campaign Giving,”
    Bloomberg, August 15, 2011, http://
    http://www.bloomberg.com/news/2011-08-15/
    starbucks-schultz-urges-fellow-ceos-to-
    boycott-campaign-giving.html (accessed
    Jun. 1, 2014).
    79. Howard Schultz, “If We Come Together
    Our Voices Will Be Heard,” October 10, 2013,
    http://news.starbucks.com/views/if-we-
    come-together-our-voices-will-be-heard
    (accessed Jun. 1, 2014).
    80. Howard Schultz, “An Open Letter from
    Howard Schultz, CEO of Starbucks Coffee
    Company,” September 17, 2013, http://www.
    starbucks.com/blog/an-open-letter-from-
    howard-schultz/1268 (accessed Jun. 1, 2014).
    81. Kim Bhasin, “Starbucks CEO Howard
    Schultz Slaps Down Anti-Gay Marriage
    Activist at Shareholder Meeting,” Business
    Insider, March 22, 2013, http://www.
    businessinsider.com/starbucks-ceo-
    howard-schultz-slams-anti-gay-marriage-
    shareholder-2013-3 (accessed Jun. 1, 2014).
    82. http://news.starbucks.
    com/2014annualmeeting/howard-schultz-
    2014-shareholders-speech.
    83. “The Starbucks EPS Jumps 28% to a
    Q3 Record $0.55 Per Share,” Starbucks
    Corporation press release, July 25, 2013,
    http://investor.starbucks.com/mobile.view?
    c=99518&v=203&d=1&id=1841346 (accessed
    Jun. 1, 2014).

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