You Tuber (2019-03)

(Antfer) #1
BY ROBIN CRIPE

There are a lot of ways to find suc-
cess on YouTube, and there are just
as many ways to fall short. Here
are a few quick tips for avoiding
easy mistakes new gaming chan-
nels often make:


  1. NOT FINDING A NICHE
    AND CHOOSING THE
    WRONG GAME
    Every popular gaming channel
    starts off small and grows an
    audience. The easiest, best way to
    do this is to find a niche and oc-
    cupy it. Rather than discuss every
    new game that comes out and get
    drowned out in a sea of established
    voices, find an underrepresented
    game, game series or genre you’re
    passionate about and focus on
    that. Running a successful gaming
    channel comes down to finding an
    audience, and if you can adopt an
    established fandom, you’re already
    halfway there.
    A series known for its cryptic
    lore and tough-as-nails game-
    play, Dark Souls was officially a
    hit when VaatiVidya uploaded
    his first video in 2012. Over the
    course of seven years, his in-depth


GAMING


6 Mistakes that New Gaming Channels Make


(and how to avoid them)


With so many gaming channels out there, how do you differentiate yourself, cre-
ate an audience and achieve success?

GAMING

Free download pdf