The Guardian - 07.09.2019

Section:GDN 1N PaGe:24 Edition Date:190907 Edition:01 Zone: Sent at 6/9/2019 17:37 cYanmaGentaYellowbl

• The Guardian Saturday 7 September 2019

(^24) National
Inside Feast
Felicity Cloake’s
masterclass
The perfect frying-pan
pizza
Page 18 
Jess Cartner-Morley

O

n the fi rst day of the

academic year in

Niagara, Canada,

school buses arrived

up to 30 minutes late.

The problem wasn’t

the traffi c, however, or even lost

lunchboxes. “It’s a lot of parents

and drivers greeting each other – but

also the photo opportunities,” Lori

Ziraldo , a local transport chief, told

the Welland Tribune.

Along with Halloween and the

arrival of the fi rst pool infl atables of

the summer holiday season, “back

to school” has become a communal

moment when stories are shared

around the campfi re of social

media. The phenomenon is bringing

countries into line with France,

where La Rentrée marks the end of

a long August holiday – for many

adults as well as children.

This week, the TV presenter Holly

Willoughby and the actors Jessica

Alba and Busy Philipps posted

images on social media of their

children on their fi rst day back at

school. In the US, the phenomenon

extends into the college years: last

month, the rapper Busta Rhymes

posted an image of his goodbye kiss

to 18-year-old son, Trillian, in the

corridors of Lincoln University.

September has long been known

as “the January of fashion”, when a

new look brings shoppers to stores.

B ut concerns about sustainability

and the fading relevance of the

catwalk cycle have diminished

the lure of new trends. In the UK,

worries around Brexit are weakening

the appetite for frivolous fashions.

Back-to-school shopping is

big business, rising up the ranks

of seasonal shopping events to

outpace Easter and Mother’s Day. In

Britain it was worth more than £1b n

in 2018, according to Mintel, and

the appearance on social media of

Fashion hit

Back to

school now

a lifestyle

statement

Strandings of whales and dolphins

in UK close to 5,000 in seven years

PA Media

Nearly 5,000 harbour porpoises, dol-

phins and whales have been stranded

on UK shores in the last decade, a study

has revealed.

A government-published review

said 4,896 cetaceans were reported

washed up between 1 January 2011 and

31 December 2017.

The fi ndings are part of a seven-year

review led by the international conser-

vation charity ZSL ( Zoological Society

of London).

Researchers recorded 21 diff erent

cetacean species – nearly a quarter of

▼ The actor

Sienna Miller

wearing a

Mango co-ord

outfi t, with

her daughter,

Marlowe, on the

school run in

New York this

week

gg-pan

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