2019-08-26 Bloomberg Businessweek

(Frankie) #1
August 2019

LACROIX WAS ONCE THE DARLING OF SPARKLING
WATERS. TODAY IT’S STRUGGLING AGAINST
A CROWDED MARKET AND A RAFT OF LAWSUITS

BY LAUREN ETTER AND CRAIG GIAMMONA
PHOTOGRAPHS BY SARAH ANNE WARD

OF

THE

26 ,
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