“WE try to rUN tHE FIrM
LIKE My GrANDFAtHEr DID
WItH HIS oWN FUrNItUrECoMPANy – IMPortANCE IS
PLACED oN qUALIty.”
- tAMMy tAy, IMAGINE SK66
The PhilosoPhy
“We try to run the firm like
my grandfather, Chan Bung
Guok, did with Seng Kwong.
Importance is placed on
quality. A year ago, we were at
a restaurant having reunion
dinner when my grandmother
pointed out the chairs we were
sitting on – they were made
by my grandfather – and their
beautiful workmanship,” says
Tammy, explaining that the
reference was to show the
furniture had stood the test of
time. Having its own carpentry
factory and carpenters makes
it easier for the team to ensure
quality is top-notch. In terms
of design style, its particular
strength is in modern chic and
Scandinavian country.The sideline
To complete their homes,
clients can shop from
the Imagine SK66 store,
which sells armchairs,
tablesandaccessories.IMAGINE SK66The designers
Imagine SK66 was set up in
2016, but its founders are
certainly not new to the
industry. The original Seng
Kwong Furniture Company
(1966) diversified and, today,
its owners run two brands:
SK66 as manufacturers and
Imagine SK66 as its interior
design arm. The latter is
helmed by founders Robert
and Tracy Chan-Tack and
creative head Tammy Tay.