featurefreeplay by p5
Studio
Furniture retailer P5
Studio collaborated
with Danish furniture
brand Montana this
year to create eight
furniture pieces designed
by young design and
architectural studios
here. The brief was to
conceptualise a product
from Montana’s 42
colours and 36 modules.
The winning design was
picked to compete with
those from South Korea,
Japan, China, Taiwan, the
Philippines and Australia.
The top winner’s creation
will be included in the
Montana International
Collection and sold
worldwide at a later date.StewardS
of deSign
The rise of local design competitions brings
opportunity for young designers to showcase
their talent. Here are some of the brand
initiatives to get the creative juices going.