Home & Decor – September 2019

(Sean Pound) #1
voices

the
objective

Nikki’sboldstyle
ofcreatingplush
designerinteriors
hasgarnered
international
acclaim,suchas
beingincluded
amongthe
World’sTop 100
Designersinthe
AndrewMartin
DesignReview.

Max It Out


Nikki Hunt, co-founder of
award-winning design studio
Design Intervention, shares
her essential tips on how to
get the maximalist look for
your home.


M


aximalism is
definitely on-trend
now, judging by the
number of recent articles in
design magazines and the
news, declaring a new age
of opulence, a resurgence of
colour or a rediscovery of this
decadent style.
Of course, as a self-
confessed maximalist aesthete
at heart, I could not be
happier about this! At Design
Intervention, we have been
championing this modern
maximalist style for a few years
now. But the year 2019 is seeing
this look becoming mainstream.
Even Ikea
(yes, the purveyor
of streamlined
Scandinavian lines)
has launched a
new collection with
distinct maximalist
leanings. And
quite frankly, after
well over two
decades of clean
lines and neutral
palettes, a change
is long overdue.

So what exactly
iS thiS New
MaxiMaliSM?
This design style mixes
eras, patterns, textures and
materials. It incorporates
elaborate detailing and
showcases treasured artefacts.
Maxed-out interiors are multi-
layered, delivering a dynamic
and multifaceted environment
that is uplifting, revitalising.
They make for empowering
statements and always feel
utterly unique. When you adopt
this approach for your space, it
reflects your courage to live life
to its fullest.
The minimalist interior

has dominated the design
landscape since the mid-1990s,
when homeowners were drawn
to its subtlety and understated
aesthetic. However, with the
dawn of a new millennium and
the rise of technology, there
is an increasing desire for
individuality and the ability to
stand out from the crowd. While
bloggers and influencers make
use of digital technology to
achieve this, interior designers
now turn to maximalism as a
way to create unique, one-of-a-
kind spaces.
Minimalist interiors are
imbued with serenity, while
maximalist ones
radiate energy.
Minimalist
interiors embrace
simplicity, while
the maximalist
room delights
in featuring
unexpected
elements.
Minimalist rooms
are understated,
and maximalist
ones are luxurious.
Minimalist
interiors include
only what is
functional,
while maximalist ones
are filled with details and
embellishment. Where
minimalists celebrate the
unfettered lifestyle, maximalists
celebrate life with all its
nuances and idiosyncrasies.
However there is one
important similarity and it
may astound you. Everyone
knows that minimalism is
all about removing clutter
but it may surprise you to
learn that decluttering is
essential for a chic maximalist
interior too. That is why
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