WHY DID YOU TURN DOWN VC?
“It was extremely
important to me
to maintain
control over
my business. I
waited until I hit
$20M in revenue
to sell equity.”
NO. 4,370ALISSA BAYER,
Milk + Honey
“When you take VC money,
you commit the business
to a certain performance
trajectory ... and if you
don’t meet those projec-
tions, you risk being fired
from your own company.”
NO. 2,453GREG BUCHHEISTER,
Coffeebar
STATE OF YOUR BUSINESS
Saying no to investors, yes to artificial intelligence, and never mind to bad advice:
When it comes to running a business, Inc. 5000 CEOs are nimble, dauntless,
and financially resourceful.
HOW MUCH MONEY DID YOU USE TO START YOUR FIRST BUSINESS?
WHAT WERE YOUR SOURCES OF STARTUP CAPITAL?
PERSONAL
SAVINGS
CREDIT
CARDS
LOANS FROM
FAMILY/FRIENDS
BUSINESS
BANK LOANS
VENTURE
CAPITAL
A.I. REVOLUTION,
ALREADY IN
PROGRESS: THE
TECH YOU ARE USING
OR WILL SOON USE
AS A SUBSTITUTE
FOR HUMAN LABOR
HAVE YOU EVER TURNED DOWN
VC FUNDING?
“ ‘Don’t do it. You
wouldn’t be able to
handle the competi-
tion.’ But I did.”
NO. 778NANCY NIP ROUGUINE,
Team Adhoc
“You should bring in a
professional CEO.”
NO. 3,931MATT FRARY,
SmarterChaos.com
“Work more while your
kids are young—they
won’t ever remember you
never being there!”
NO. 1,542MIKE MCINELLY, Spring Dental
WHAT’S THE WORST ADVICE
YOU GOT FROM A MENTOR?
45% Less than $5,000
19% $10,000-$49,999
16% $100,000+
10% $50,000-$100,000
10% $5,000-$9,999
47%
Never been
offered/
sought out
41% Yes
12% No
74% 22% 20% 8% 4%
Artificial intelligence 57 %
Machine learning 41 %
Robotics 14 %
Drones 8 %
Virtual reality 7 %
OR JUST TALK VIRTUALLY TO
REAL PEOPLE: 54% of respon-
dents said they have workplace
policies to support remote
workers; only 18% were not open
to remote work.
WHAT’S YOUR
EXIT STRATEGY?
of respondents want to sell
to another company.
Other responses include:
Haven’t thought about it 20 %
Sell to investors 13 %
Sell to employees 11 %
Pass to family 10 %
IPO 4 %
WHO TAKES OVER WHEN
YOU RETIRE?
of respondents are trying to
establish a succession plan
I have a plan and
successor(s) 21 %
I have no succession plan^20 %
I’m not thinking about it 18 %
I have a plan but am still
deciding on my successor(s)^12 %
46% OF RESPONDENT
CEOS MAKE PERSONAL
FINANCIAL INVESTMENTS
IN OTHER STARTUPS
54% DO NOT