Industry News (written by others; single)
Subject line
{!firstname_fix}, did you hear about [insert news item]?
Body copy
Hi {!firstname_fix},
I wanted to give you a heads up about some [insert your industry] news I thought you should
know about.[Insert a description of the news event. Tell your subscriber how it will affect them. Include links
to the news item.][Explain how your product/service relates to this news item]
Want to try [insert your product/service] for yourself?
Click here: [insert a link to your website].Stay tuned for more news updates!
[insert your signature]