It’s Android’s World. You Just Deliver
Valuable Personal Information to It
COUNTRIES WITH POPULATIONS OVER 200K FOR WHICH POPULATION AND MOBILE PHONE SUBSCRIPTION DATA WERE AVAILABLE.
DATA: WORLD BANK, STATCOUNTER
Smartphone use has exploded over the past decade, approaching 50% of the global population, and
Google’s Android mobile operating system is the reason for the vast majority of that growth. This world
map of mobile OS market share shows that while Apple Inc.’s iOS remains competitive in
phone-swamped countries including the U.S. and U.K. and maintains a firm lead in Japan,
Android owns the markets that have growing left to do. (Yes, even North Korea.)
NIGERIA
CABO VERDE
SAO TOME ANDPRINCIPE
TRINIDAD AND TOBAGO
CYPRUS
NICARAGUA
EL SALVADOR
GUATEMALA
HONDURAS
COSTA RICA
PANAMA
BELIZE
MALTA
ARMENIA
POLYNESIAFRENCH
CUBA
HAITI
JAMAICA DOMINICAN
REPUBLIC
BARBADOS
PUERTO RICO
BAHAMAS
MEXICO
U.S.
CANADA
ICELAND POLAND
ROMANIA
REPUBLICCZECH
BELARUS
BELGIUM
NETHERLANDS
LITHUANIA
HUNGARY
SPAIN
UKRAINE
PORTUGAL
ITALY
LATVIA
FRANCE
GERMANY
ESTONIA
AUSTRIA
HERZEGOVINBOSNIA ANDA SERBIA
MONTENEGRO
ALBANIAGREECE
U.K.
DENMARK
IRELAND
SWEDEN
NORWAY
SWITZERLAND
BURKINA FASO
EQUATORIAL GUINEA
DJIBOUTI
ALGERIA
NIGER
MAURITANIA
TUNISIA
CENTRAL AFRICAN REPUBLIC
LIBYA
GABON
GUINEA-BISSAU
LIBERIA SUDAN
MALI
RWANDA
TOGO
GAMBIA
KENYA
CÔTE
D’IVOIRE
SENEGAL
CAMEROON
OF CONGOREPUBLIC
GHANA
EGYPT
BENIN
CHAD
MOROCCO
CONGO
UGANDA
SIERRA LEONE GUINEA
MALAWI
MOZAMBIQUE
ANGOLA TANZANIA
ZAMBIA
BURUNDI
ETHIOPIA
ESWATINI
BOTSWANA ZIMBABWE
NAMIBIA
SOUTH
AFRICA
LESOTHO
ARGENTINA
PERU
BRAZIL
CHILE
COLOMBIA GUYANA
URUGUAY
ECUADOR SURINAME
VENEZUELA
BOLIVIA
PARAGUAY
PALESTINIANTERRITORIES
OMAN
TURKEY
LEBANON
U.A.E.
JORDAN
IRAQ
Q ATA RBAHRAIN
ISRAEL
SAUDI
ARABIA
KUWAIT
SYRIA
YEMEN
BULGARIA
NORTH MACEDONIA
LUXEMBOURG
SLOVENIA GEORGIA
AZERBAIJAN
CROATIA
MOLDOVA
◼ TECHNOLOGY Bloomberg Businessweek August 12, 2019
20
SLOVAKIA