CosBeauty Magazine – August 2019

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High


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Ethics


HIGH PERFORMANCE ETHICS ARE CRUCIAL TO LEADERSHIP
AND MEDIK8 IS A SHINING EXAMPLE OF HOW ETHICAL
BEHAVIOUR AND CORPORATE SOCIAL RESPONSIBILITY CAN
BRING SIGNIFICANT BENEFITS TO A BUSINESS.

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ore and more customers globally are demanding
transparency as they take an increasing interest
in the ethical practices of the companies they buy
from. ‘Conscious consumption’ is the new buzzword.
It is a movement of people who seek out ways to
make positive decisions about what to buy as they
look for solutions to the negative environmental
impact consumerism could have on our world.
Environmental welfare is a cause close to Medik8’s
heart and it is a company committed to reducing its
environmental footprint at every opportunity. The
management philosophy is based on ethical practices
and behaviour, so leaders within the company can
direct employees by example and guide them in
making decisions that are not only benefi cial to them
as individuals, but also to the company as a whole.
Sustainability is absolutely key in the beauty
industry and Medik8 strives to fi nd a balance. For
example, in 2018 it removed all plastic inserts from
its cartons and replaced them with 100% recycled
card, making its cartons completely recyclable and
saving over 3 tonnes of plastic every year. Plus, all of
Medik8’s serum bottles and pipettes are made from
glass and, since 2018, its glass bottles have contained
40% recycled glass, a fi gure it is looking to increase in
the near future. Medik8 has also pledged to be 100%
vegan by the end of 2019 and it is very much on track
to meet this goal.
Medik8 uses only the highest quality ingredients and
if there is a scientifi c ingredient that provides effective
results and is backed by clinical data then Medik8 will
use it; but if there is a natural alternative that has the
same effects, it will always choose the latter.
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