SME Malaysia – July 2019

(Romina) #1
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HUTONG SCHOOL


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ounded in 2005, Hutong School is now a prominent
global leader for Chinese language training and
educational travel to China. Aimed more towards the
college and high-school demographic, Hutong offers
intensive language courses, internship programs, volunteer
programs and recruitment partnerships with companies. Even
teachers may becomes students with their teacher summer and
placement programs.
As the first Chinese language school under foreign management
to be officially licensed by the Chinese Ministry of Education,
Hutong boasts of a commitment to educational excellence that
has made it a popular choice for learning the Chinese language in
various countries around the world.
By separating spoken Chinese from character recognition and
promoting total immersion, learners are encouraged to start speaking
from the very beginning. As students progress, they develop an under-
standing of the logic that underpins Chinese character construction
and begin laying a solid foundation for character memorisation.
Franchise prices and details must be obtained via email, which
can be found on the Hutong franchise website. Franchisees will be
provided the necessary student materials to welcome new students
as well as marketing materials to attract clients and partners. On-
boarding training will also be provided for the franchisee. Hutong
also offers assistance with regards to learning centre exposure,
networking and teacher training.

KUMON


A


rguably one of the most well-known education
and tuition brands world. Kumon was founded
by Japanese educator, Toru Kumon in 1958.
The brand specialises in mathematics and have
since branched out into native language studies as well
which varies from country to country. Initial growth for
the company was slow, but eventually gained traction,
resulting in the recognisable brand we see today.
Kumon is an independent program, where instructors
and assistants tailor instruction for individual students.
Each student is given an initial assessment of his or her
abilities. Based on the results and the student's study skills,
a Kumon Instructor will create an individualised-study
plan. Each study plan is regularly updated by the Kumon
Instructor to match the ability of each student. Kumon
aims to foster sound, capable individuals who are able to
independently carve out a path for themselves in life.
Kumon is one of the most well established
franchises in the world. Franchisees will have the
advantage of having a reputable and recognisable brand.
The brand offers relatively low franchising fees as well as
a proven business model. There are also many training
opportunities provided by the company as well as fellow
franchisees. Assistance is also provided for the opening
of learning centres.

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