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cross from each other sat the directors for
some of the top summer tournaments in New
York City. The room was filled with skepti-
cism after a proposal was presented to them
that—for better or worse—would change the
landscape of hoops throughout the boroughs.
For years, even decades for some, these
same league directors had spent countless hours
building up their respective blacktop sanctuaries into
reputable hoop havens, to the point where Nike saw
value in becoming partners with them. Yet, in front
of them on this day was a Nike rep offering them a
different perspective on the outdoor summer hoops
experience.