58 | August 2019 The Ideal Home and Garden
Designer Speak
In the times we live, climatic changes and
globalwarminghavebecomenationalissues.
Givinghopeandinspirationtotheworld,here
are a few extraordinary product designers
whoareaskingtoswitchtosustainability
ImpressIons:shrutI JaInWhat are the products that you offer?
Everything from little stools, loungers,
larger seating tools and even chair swings
made from the unlikeliest of materials –
cane, bamboo, and used tyres and other
industrial discards.How do you sell them?
We work closely with architects on
bespoke pieces for interior projects,
such as cafes, co-working spaces and
private residences. We also participate in
design fairs such as the London Design
Festival, Index Mumbai, India Story,
RAW Ahmedabad, Craft Council of India
shows across the country.Where does your design inspiration
come from?
India is inspiring in so many ways. It’s
rich traditional crafts, festivals, textiles,
and colours of its streets are forever a
source of inspiration.What
Really
MatteRs
AnuTAndonVieirA
(ThereTyremenTPlAn)
Where did you study design from?
I did my Bachelor in Fine Arts (Sculpture) from Delhi
College of Art and then Master in Design from NID
Ahmedabad, specialising in textiles.
What prompted you to choose sustainability?
I have always enjoyed working hands on with
traditional crafts, craftsmen and sustainable raw
materials. To make it more relevant I felt the
responsibility as a designer to incorporate waste from
small industries rather than create my products from
virgin material. We create a range of furniture from
textile waste ropes, woven over frames made of cane,
and used automobile tyres. By utilising materials that
are not considered beautiful or exclusive, in the classic
sense, and converting them into products that are well
designed, appealing and above all can in some way
incorporate the waste that is generated by so many
industries all around us is what we aim for.