6 FASTCOMPANY.COM MAY 2019
Jus
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Ben
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Co
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11
Big Idea
Female founders in the age of Instagram.
24
Master Class
Fashion designer
Christian Siriano
on reinventing the red
carpet for everyone.
22
Building Blocks
Disney is bringing Star Wars magic and more to its
theme parks.
30
Data Dive
The gadgets and the apps turning your
home into a gym.
28
Trendspotting
Cannabis gets the lifestyle-
branding treatment.
Prototype
HEAD CASE
A bike helmet that protects against
concussions.
PAGE 16
“EAST FORK CERAMICS
SPECIALIZES IN CREATING
SIMPLE EVERYDAY OBJECTS
WITH EARTHY BEAUTY.”
—Elizabeth Segran, Fast Company senior staff writer,
on North Carolina’s rustic pottery brand
PAGE 33
Staff Pick
“I DON’T THINK
ANYBODY
WOULD SAY
THE URBAN
AUDIENCE
IS SOME TINY
NICHE NOW.”
—Will Packer, founder,
Will Packer Productions
PAGE 18
Creative Conversation
CONTENTS
NEXT THE RECOMMENDER
EXIT STRATEGY
96
Extreme team-building exercises.
6 FASTCOMPANY.COM MAY 2019
No
232
.
Funding for
Fitness Apps
(IN MILLIONS)
$
$
$
$
$
Strava ClassPass Keep
$
Neo U Zwift Freeletics