‘destination island bars’ of the GA concourses
are linked to local landmarks in name and
appearance, and even use reclaimed material.
There is The Shelf, referring to Archibald
Leitch’s 1934 stand; the White Hart for the site’s
old Charrington’s brewery; and the Dispensary,
a nod to the Tottenham and Edmonton
Dispensary, its facade now reused in the
stadium shop. The centrepiece of it all is Spurs’
iconic cockerel; the famous roof piece takes
pride of place once more on top of the
stadium, although now scaled up to suit the
new super-sized dimensions.
The colour palette uses extensive amounts
of Spurs’ signature blue and white, although
the hospitality areas have a wider palette. The
designers chose to include lots of natural
materials, with F3 commenting it wanted
‘something raw and honest, to reflectTottenham, to reflect the fans’. Bricks and
timber have been reclaimed, and the
polished structural floor reveals aggregates
from the demolition of White Hart Lane. As
F3 explains: ‘We like to think the strength of
the stadium comes from what was there
previously.’ The various design teams also
worked throughout with branding agency
Forward Associates to ensure the continuity of
message across the space, and F3’s attention
to finishes translates this for the premium
hospitality areas.
Despite the challenge of a project of this
scale and detail – for example, opening 27
restaurants on the same day – the stadium has
surpassed expectations financially. And there is
far more to come. As you approach the stadium
via the high road, it looms into view long before
you actually reach Tottenham. White Hart Lanestadium stood on the site for 118 years, and
very much grew with Tottenham, whereas the
new THFC Stadium has an enormous physical
presence in the local area. A project of this
scale, ambition and cost is intended to last for
a long time, to stand on this site for as long as
White Hart Lane did.
Jump Studio’s Liam Doyle describes the
new stadium as a ‘catalyst for change’ for
Tottenham. It provides around 4,000 new jobs,
and is only part of Spurs’ presence in the area –
as Ian Laurence, associate director at F3,
explains, the club is pouring this money into
the area, and through the foundation it is adept
at connecting with a demographic of local boys
and young men. With all that Spurs has
achieved with the new stadium, the hope is
that its impact will benefit the area for a long
while to come.030 PROJECT 1Above There are three
‘destination island bars’
to be found on the general
admission concourses,
including the Dispensary
Left Beavertown’s range of
craft beers is made at the
stadium in a microbrewery
Right The Goal Line Bar is
said to be the ‘longest bar
in Europe’
Below, right The stadium
JACK HOBHOUSE will also play host to the NFL
HUFTON + CROW