ACE Update – July 2019

(Grace) #1

Opinion


ACEARCHITECTURECONSTRUCTIONENGINEERINGUPDATE july 2019 41


For starters, many of the top Indian real estate builders are waking up
to the importance of constructing property that has an in-built air
purification system for the benefit of their buyers. They are assuring
patrons that the air they breathe within their apartment complex or
housing premises is far superior to the air outside as measured by
the PM 2.5 levels. Builders are being able to achieve this by tying
up with green tech companies that are rolling out innovative air
cleaner solutions. For example, an advanced multi-stage central air
cleaning unit developed by an Indian company integrates with the


existing HVAC system to remove PM 10, PM 2.5, bacteria, VOCs and
other pollutants from the entire area of a housing complex. It provides
uniform air purification in all corners, has no recurring consumables,
and is a complete indoor air quality improvement solution. By
incorporating such solutions into their offerings, new-age buildings
aren’t just earning themselves the coveted ‘green’ tag with greater
ease, they are also attracting a large chunk of health-conscious new
buyers at a faster clip.

Similarly, top players in the hospitality industry of India are adopting
these solutions to ensure that the discerning travelers, foreign guests
and important dignitaries who stay in their premises are breathing the
best possible air quality. Since the levels of pollution in India are such
a grave concern for people within and outside the country, providing
‘clean air’ as a commodity or as a unique offering is quickly emerging
as a norm in the industry from being an ahead-of-its-time initiative
as it once was. What started with The Oberoi hotel in New Delhi in its
revamped avatar is now catching up across the spectrum with players
such as Taj Hotels, The Leela, Jaypee etc. showing an eagerness to
adopt similar technology that offers the luxury of clean air to guests
apart from other high-end comforts.

Magneto CleanTech’s innovative solution for this realm, for instance,
focuses on large-scale clean air delivery through its special central
air cleaner, designed specifically for hotel FCU, AHU and TFA type air
conditioners. The air purification systems can be applied in any room
without modifying the existing air circulation or cooling systems at
economical costs. Such startups are recognising the indigenous needs
of our region and providing meaningful solutions to air pollution.

Being able to breathe clean and pure air is a fundamental human
right. However, having access to such clean and healthy air in India,
and especially in the Delhi-NCR region, seems like a dim prospect
at best in the near future. With the innovations delivered by clean
tech startups, along with the investments that are being made by
hospitality and real estate players, however,the chances of all of us
collectively leading a healthier life are much higher.

Authored by:
Himanshu Agarwal,
CEO and Founder,
Magneto CleanTech
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