42 beanscenemag.com.auDESIGN FEATURE
Jetblack Espresso is a one-stop-shop dedicated to enhancing the skills
and knowledge of one of the largest growing demographics in the
coffee sector – the home barista.
F
or Jetblack Espresso
Owners Charlie and Debbie
Monteleone, there’s no
greater reward than watching
their customers have that
“lightbulb moment” when they can
produce a three-tulip latte as good as the
café down the road.
“It still gives me a kick to see the
sense of achievement on peoples’ faces
when they’ve learned new skills and
realise they are capable of producing
a café-quality product – that’s the pay
off,” Debbie says.
It’s a moment Charlie and Debbie
experience regularly during Jetblack
Espresso’s education workshops to
teach avid coffee lovers how to dial-in a
grinder, extract the perfect shot, steam
milk, and care for their own home coffee
machine. Course participants are even
encouraged to bring in their equipment
so they can feel confident to achieve the
same results at home.
“It’s an exciting time for the home
coffee market,” Charlie says. “First camethe evolution of capsule machines and
super-automatics, which gave home users
consistent coffee options, but there’s
been a real shift in the market where
customers are more interested in how
they can achieve café-standard coffee in
the comfort of their own home.”
Jetblack Espresso is a company
designed to encompass everything
a home barista needs to make a
quality cup of coffee, from education
to equipment.
The New South Wales-based
company is the exclusive Australian
distributor of Lelit and Profitec espresso
machines, two innovative brands with a
range of models to help turn a curious
home coffee drinker into a home barista.
Lelit, an Italian manufacturer,
produces “prosumer” espresso
equipment ranging from a $900
single-boiler espresso machine to a
$4999 compact two-group commercial
machine, the Giulietta. This stainless
steel model with 10-litre boiler and E61
group heads is compact in size and can
run off a standard 10-amp power point,
making it suitable to use in coffee carts,
sports clubs, churches, and cafés.
“Some compact commercial
machines have a four- to six-litre boiler,
but with a 10-litre it means baristas
can make a half a dozen long blacks
without the boiler pressure dropping,”
Charlie says.
Many components from commercial
machines can now be found on domestic
models, making them easier to use and
more reliable. These include the E61
group head and rotary pump, found on
the Lelit Giulietta. Another example of
the “trickle down” effect is the prosumer
Profitec Pro 800 lever, which has the
same group head found on commercial
lever machines.
German manufacturer Profitec seesthe potential in prosumer equipment
and caters to the market with espresso
machines from $2500 to $4500, all
installed with PID controllers.
To complete the full service
experience, Jetblack Espresso not only
distributes machines but also provides
wholesale prosumer equipment and
genuine spare parts to like-minded
businesses across Australia, including
brands which can be hard to source.
While other Australian companies
are typically focused on the commercial
market or roasting, at Jetblack Espresso,
the home user is everything.
“Our interest in the home barista
comes from a place of pure passion. We
didn’t think it’d be a strong market. We
were just interested in taking what we
had learnt and sharing it with others so
they could benefit too,” Charlie says.
“Then the Masterchef-effect took hold,
with more people devoting energy and
time into learning about produce and
how to make quality coffee.”
Making quality coffee remains
Jetblack Espresso’s mission, and it’s
confident it can. The company has
grown from having just two staff in 2008
to an additional 10 in 2019, with its
showroom, workshop, and distribution
centre doors open for all to experience
in Frenchs Forest in Sydney.
“Australians love their coffee and
that’s not going away,” Charlie says.
“Over the past 10 years the quality and
consistency of café coffee has excelled
and it will continue to do so, but on the
home front it doesn’t seem to be slowing
down. There’s an exciting time of growth
ahead, and we’ll be there to support
that market every step of the way.”For more information, visit
http://www.jetblackespresso.com.au
or call (02) 9452 6470Passion to
professional
ItItalilian manuffacttureddL l Lelitit prodduces prosumer
espresso equipment, including the Giulietta.42 beanscenemag.com.au
DESIGN FEATURE
Jetblack Espresso is a one-stop-shop dedicated to enhancing the skills
and knowledge of one of the largest growing demographics in the
coffee sector – the home barista.
F
or Jetblack Espresso
Owners CharlieandDebbie
Monteleone, there’sno
greater rewardthanwatching
their customershavethat
“lightbulb moment” whentheycan
produce a three-tulip latteasgoodasthe
café down the road.
“It still gives me a kick toseethe
sense of achievement on peoples’faces
when they’ve learned newskillsand
realise they are capable ofproducing
a café-quality product – that’sthepay
off,” Debbie says.
It’s a moment Charlie andDebbie
experience regularly duringJetblack
Espresso’s education workshopsto
teach avid coffee lovers howtodial-ina
grinder, extract the perfectshot,steam
milk, and care for their ownhomecoffee
machine. Course participantsareeven
encouraged to bring in theirequipment
so they can feel confident toachievethe
same results at home.
“It’s an exciting time forthehome
coffee market,” Charlie says.“Firstcame
theevolutionofcapsulemachinesand
super-automatics,whichgavehomeusers
consistentcoffeeoptions,butthere’s
beena realshiftinthemarketwhere
customersaremoreinterestedinhow
theycanachievecafé-standardcoffeein
thecomfortoftheirownhome.”
JetblackEspressois a company
designedtoencompasseverything
a homebaristaneedstomakea
qualitycupofcoffee,fromeducation
toequipment.
TheNewSouthWales-based
companyis theexclusiveAustralian
distributorofLelitandProfitecespresso
machines,twoinnovativebrandswitha
rangeofmodelstohelpturna curious
homecoffeedrinkerintoa homebarista.
Lelit,anItalianmanufacturer,
produces“prosumer”espresso
equipmentrangingfroma $900
single-boilerespressomachinetoa
$4999compacttwo-groupcommercial
machine,theGiulietta.Thisstainless
steelmodelwith10-litreboilerandE61
groupheadsis compactinsizeandcan
runoffa standard10-amppowerpoint,
makingit suitabletouseincoffeecarts,
sportsclubs,churches,andcafés.
“Somecompactcommercial
machineshavea four-tosix-litreboiler,
butwitha 10-litreit meansbaristas
canmakea halfa dozenlongblacks
withouttheboilerpressuredropping,”
Charliesays.
Manycomponentsfromcommercial
machinescannowbefoundondomestic
models,makingthemeasiertouseand
morereliable.TheseincludetheE61
groupheadandrotarypump,foundon
theLelitGiulietta.Anotherexampleof
the“trickledown”effectis theprosumer
ProfitecPro 800 lever,whichhasthe
samegroupheadfoundoncommercial
levermachines.
GermanmanufacturerProfitecseesthepotentialinprosumerequipment
andcaterstothemarketwithespresso
machinesfrom$2500to$4500,all
installedwithPIDcontrollers.
Tocompletethefullservice
experience,JetblackEspressonotonly
distributesmachinesbutalsoprovides
wholesaleprosumerequipmentand
genuinesparepartstolike-minded
businessesacrossAustralia,including
brandswhichcanbehardtosource.
WhileotherAustraliancompanies
aretypicallyfocusedonthecommercial
marketorroasting,at JetblackEspresso,
thehomeuseris everything.
“Ourinterestinthehomebarista
comesfroma placeofpurepassion.We
didn’tthinkit’dbea strongmarket.We
werejustinterestedintakingwhatwe
hadlearntandsharingit withothersso
theycouldbenefittoo,”Charliesays.
“ThentheMasterchef-effecttookhold,
withmorepeopledevotingenergyand
timeintolearningaboutproduceand
howtomakequalitycoffee.”
Makingqualitycoffeeremains
JetblackEspresso’smission,andit’s
confidentit can.Thecompanyhas
grownfromhavingjusttwostaffin 2008
toanadditional 10 in2019,withits
showroom,workshop,anddistribution
centredoorsopenforalltoexperience
inFrenchsForestinSydney.
“Australianslovetheircoffeeand
that’snotgoingaway,”Charliesays.
“Overthepast 10 yearsthequalityand
consistencyofcafécoffeehasexcelled
andit willcontinuetodoso,butonthe
homefrontit doesn’tseemtobeslowing
down.There’sanexcitingtimeofgrowth
ahead,andwe’llbetheretosupport
thatmarketeverystepoftheway.”For more information, visit
http://www.jetblackespresso.com.au
or call (02) 9452 6470Passion to
professional
ItItalilianmanuffacttureddL lLelititprodducesprosumer
espresso equipment, including the Giulietta.