H
owdoyoustayaheadof yourcompetitionis
a questionwestrivetoanswerineachedition
of TheEuropeanBusinessReview.Intoday’s
fast-changing andhyper-competitive digitalage, this
questionbecomesmoreimportantthaneverbefore.
Withtheemergenceof differentinnovativeideas
and newbusinessmodels,companiesneedtoadapt
tonewwaysof workingin ordertoremaintheleader
in their respectivefields. For this issue’s cover story,
wefeatureanexampleof a successfulcollaboration
betweentwoindustryleaders- AtradiusandKemiex- whointegratedigitalisationandcreditinsuranceto
offera sophisticatedonlinetradeplatformforAPIs,
Vitaminsandotherfoodandfeedadditives.
Whilst some are benefitingfrom the latest tech-
nological innovations, some find their investment
not delivering the results they expected. Mihnea
Moldoveanuarguesthatthecommunicationandskills
gapbetweenexecutives anddevelopersdisruptsthe
rise of AI into further utilisation.He explores the
importance of resettingtheir skills todevelop new
onestobridgethegapandfortheAIindustrytolive
uptotheworld’sexpectations.
Furthermore, to guide organisations through
theturbulentwatersof thedigitalera,weneednew
frameworks to help shape organisational strategy
and decision-making.MikeCoorayand RikkeDuus
introducea newstrategisingframework"TRIP"that
is designed,developedandtestedtosupportorgani-
sationstonavigateandmaneuverin digitalspheres.
GregoryGimpeland AllanAlterarguesthat for
companies to harness data-drive insights in today’s
Industry4.0age,theycanactuallyleveragethe“dark
data”theyalreadyhavegeneratedfromtheirexisting
operationalprocessandtechnology.
Butwhatif theinnovationis notatthecoreof
yourbusiness?ClaudioCisulloarguesthatthereis no
Stay Ahead in Turbulent Times
From the Editors
empowering communication globallyProduction & Design: Angela Lamcaster Print Strategy: Stefan Newhart Production Accounts: Lynn Moses Editors: Elenora Elroy, David Lean Group Managing Editor: Jane Liu Editor in Chief:
The European Business Review Publishing Oscar Daniel READERS PLEASE NOTE: The views expressed in articles are the authors' and not necessarily those of The European Business Review.
Authors may have consulting or other business relationships with the companies they discuss. The European Business Review: 3 - 7 Sunnyhill Road, London SW16 2UG, Tel +44 (0)20 3598
5088, Fax +44 (0)20 7000 1252, [email protected], http://www.europeanbusinessreview.com No part of this publication may be reproduced or transmitted in any form or by
any means, electronic or mechanical, including photocopy, recording, or any information storage and retrieval system, without written permission. Copyright © 2019 EBR Media Ltd.
All rights reserved. ISSN 1754-
reason to treat it as it were, and many companies will
be better off if they procure (outsource) their inno-
vation function.
Moreover, Howard Yu and Jialu Shan argue that
one defining character of pioneering companies that
stay ahead of their competitors is that they leap: they
jump across knowledge disciplines to leverage and
create new knowledge about how a product is made
or a service is delivered.
In our Future series, we turn our spotlight on the
Luxury industry and the new “Transpitality” industry.
Ashok Som weighs up the changes and challenges
ahead for the luxury industry and sets out the skill
sets luxury brands will require of its employees both
onboard and onboarding.
Steve Lee, Won Yong-Oh and Irene Yi discuss how
autonomous driving technology will disrupt several
related industries, and proposes that “transpitality”
(transportation + hospitality) will emerge as one of
the new forms of business.
In our Top Executive Education with the Best
ROI feature series, we had the pleasure of sitting
down with Dr. Kishore Sengupta, Cambridge Judge
Business School’s Director of Executive Education.
He shared with us his views on the state of Executive
Education and how Cambridge Judge combines
research excellence and practice expertise to meet
the demands of business in the face of the rapidly
changing world.
Further in the issue, we also explore other impor-
tant topics concerning scaling agility, Digital ID
verification, fintech, transformation, negotiation and
talent management.
We hope that you enjoy reading this issue and that
you find crucial insights that help you to become a
better leader and aid your organisation to navigate
successfully into the future.