Australian Home Beautiful – August 2019

(Amelia) #1

the materials


“From the start, we put our
commitment to social and
environmental responsibility
at the forefront of our business


  • our ethos is ‘our rugs lie lightly
    on this earth’ and it’s something
    everyone who works at Armadillo
    takes seriously,” says Jodie of the
    company’s rugs (above). “We only
    work with natural and sustainable
    materials – wool, jute and recycled
    PET, and they are carefully sourced
    from all over the world.”


the process


“There’s the weaving, but there’s
also the preparing of the yarn,”
says Sally of the rug-making
process (left). “Not all our rugs
are dyed, but those that are,
that’s a skill in itself... there’s
also a lot of energy that goes
into finishing the rug (above)
to make it beautiful.” Adds
Jodie: “From start to finish,
it can take up to a year.”

“I AM MOST PROUD OF THE WORK WE HAVE DONE IN INDIA. I ALWAYS
LEAVE WITH A HEART FULL OF GRATITUDE AND PRIDE LOOKING AT
WHAT A DIFFERENCE WE HAVE MADE TO OUR WEAVERS’ LIVES,
AND THEIR CHILDREN IN OUR SCHOOL”- Jodie Fried, Armadillo & Co

The children of local weavers
riding their bikes to school.

see more at

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66 HOMEBEAUTIFUL.COM.AU I AUGUST 2019

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