HAIR TECHS COME TOGETHER
TO ART UP FAVOURITE RANGE
This June L’Oréal Professionnel is giving Tecni.Art a packaging facelift, with a collaborative design
lead by six influential L’Oréal Professionnel hairdressers.Made with hairdressers, L’Oréal Professionnel Tecni.Art products have been leading the hair fashion
industry for over 25 years. The product range all styling professionals use backstage, Tecni.Art has
cemented itself as the trusted styling go to for Fashion Weeks worldwide.Re-imagined in 2019, Tecni.Art has a new look – the range has been revamped and the toolbox
polished. Tecni.Art now has sleek monochromatic packaging that reflects the modern age. Easy
to use, with grip and reformed shapes, industry professionals have redesigned the iconic range to
further assist the styling process.And who better to trust with the packaging process than industry professional users? Crafted in
labs, elite hairdressers combined their knowledge to invigorate the range, designing everything
from the improved formulas, through to the packaging and education. They also crafted the looks
to form the new 0% Retouched, 100% Tecni.Art campaign; featuring no wigs, no hair extensions
and no photoshop.In celebration of the new-look Tecni.Art, a brand-new product has been brought into the fold.
Introducing Tecni.Art Ring Light; the first ever L’Oréal Professionnel micro-dispersed high shine
spray for the lightest yet gleamiest ring-light effect. Formulated without added fragrance, for the
cleanest use and comfort. Fashion trends currently call for the gloss and Ring Light is the answer.
Ring Light will help create the perfect glossy Instagram worthy shot, with infinite gloss and maximum
shine. Ring Light will be taking the international fashion cat walks by storm in 2019.http://www.lorealprofessionnel.com
❤128 GETTING PERSONAL 6 http://www.myweddingmag.co.nz 6 JULY 2019