Growing Your Business With Email Marketing

(lhb123) #1

In addition to sending generic emails to your entire subscriber list,
you might want to consider sending emails with tailored content to a
specific group within your audience.


For example, an online clothing retailer with customers from around
the world might send promotional emails to a segment of subscribers
based upon where they live. This can allow a business owner to send
emails specific to local seasons and national holidays. By providing
content that’s even more relevant to your subscribers, the greater the
chance they’ll make a purchase.


Targeted Emails


By providing content that’s even more relevant
to your subscribers, the greater the chance
they’ll make a purchase.
Tweet this
Free download pdf