How to Write Newsletters That Get Opened Read and Clicked

How to Write Newsletters That Get Opened, Read and Clicked How to Write Newsletters That Get Opened, Read and Clicked

That means you need to get your readers’ minds churning in your
newsletter. You can do this by:

Taking a side on a timely debate your readers are already

thinking about, then driving them to the post where you address

the subject more fully

‘Picking    a   fight’  with    a   concept or  practice    that    is  likely  to  divide  

your    audience    –   such    as  rallying    against A/B testing when    

you’ve got CROs on your list

Opening up about your challenging or unusual personal

experiences

Opening up about your challenging or unusual business

experiences

Ask your subscribers a tough or stimulating question