How to Write Newsletters That Get Opened Read and Clicked

How to Write Newsletters That Get Opened, Read and Clicked How to Write Newsletters That Get Opened, Read and Clicked

Test Everything in GetResponse

There is no perfect formula for writing high-converting newsletters.
What works for X business writing to Y audience won’t necessarily
work for Z business writing for A audience. That’s why we A/B test.
Not to sound all sales-pitchy, but, truly, one of the best reasons to
use GetResponse is because it allows you to easily A/B test:

Your subject line

Your body copy

Your From line

The time of day you send

The day of the week you send

So as you close up this book and begin writing the newsletters of
your audience’s dreams, be sure to split-test as much as you can.