Perfect Email Marketing For Newbies

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need your input. And just for taking a few moments to answer [number] simple
questions, we will give you a free [incentive] for your time!

Click here to take the survey and claim your free gift: [link to your survey]

NOTE: Do not use ALL CAPS in the subject line or body of your e-mail. Many spam filters
discard messages that use excessive capital letters, and your message will be lost before
your target has the chance to think about it.


Posting surveys on your web site is a useful tool even beyond the marketing phase. The
more interactive your web site is, the more likely people will return to visit again. You
can find more information on getting repeat traffic for your web site in the chapter
entitled “Drive Traffic to Your Web Site.”


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Sample Marketing Survey


Here is an example of a marketing survey using simple questions and multiple choice
answers:


SAMPLE MARKETING SURVEY
Age Range: Under 18 18-25 26-35 36-45 46-64 65+
Gender (optional): M F Note: Always make gender selection optional. Mos
people will fill in the answer anyway if you don’t ask for a name.


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