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Pop-up ads have proven to be a PR nightmare before. Will they again? BY MARK HACHMAN
W
indows 7 support ends
about nine months from
now (go.pcworld.com/
glry), on January 14, 2020—
and if you’re a Windows 7 user, you’ll see more
than this story reminding you of that date. In
fact, according to Microsoft, you could see
several pop-up reminders warning you to
upgrade to Windows 10 before the year is out.
Microsoft says (go.pcworld.com/says)
that Windows 7 users will see a notification
appear on their PC “a handful of times”
before the year is out. The company didn’t
say what message it would contain, though,
or when or where it would appear.
“By starting the reminders now, our hope is
that you have time to plan and prepare for this
transition,” Microsoft said in a blog post. “These
notifications are designed to help provide
information only and if you would prefer not to